Esquire is for men who are ambitious in their lives and determined to shape the world.
MICHAEL SEBASTIAN
EDITOR-IN-CHIEF
"We strive to be relevant, useful, thought-provoking, and, above all else, entertaining for our readers on a daily basis. It's enormously gratifying to be doing this for an iconic brand like Esquire."
2020 EDITORIAL CALENDAR
MARCH | THE FAMOUS ISSUE
Ad Space Close: December 6 | On-Sale: February 18
APRIL/MAY | THE VILLAINS ISSUE | SPRING STYLE | ESQUIRE ENTERTAINS
Ad Space Close: February 11 | On-Sale: April 14
JUNE/SUMMER | THE STATE OF AMERICA ISSUE | SUMMER TRAVEL | BEST BARS IN AMERICA
Ad Space Close: March 31 | On-Sale: June 2
SEPTEMBER | THE AUDACITY ISSUE | FALL STYLE
Ad Space Close: June 9 | On-Sale: August 11
OCTOBER/NOVEMBER | THE (NEW) LEGENDS ISSUE | BEST NEW WATCHES | GROOMING AWARDS | ESQUIRE ENTERTAINS
Ad Space Close: August 4 | On-Sale: October 6
DECEMBER/WINTER | THE BETTER MAN ISSUE | BEST NEW RESTAURANTS | CARS OF THE YEAR
Ad Space Close: September 29 | On-Sale: December 1
BIG BLACK BOOK FALL/WINTER 2020
Ad Space Close: July 10 | On-Sale: October-December
Please note: all elements subject to change, cancellation and editorial approval.
Close dates are estimated, subject to change.
THE BIG BLACK BOOK
THE STYLE MANUAL FOR SUCCESSFUL MEN
The Big Black Book continues to be the ultimate
resource for the man who knows how to live well.
It gives readers the knowledge and the wherewithal to
achieve “The Extra 10%” in every facet of a man’s life.
155,000 Circulation
263,000 Audience
Distribution
60% newsstand, bookstores, airports
30% targeted affluent subscribers
10% privated jet terminals, luxury hotels
FOR THE
Well-Connected Man
- Strong coverage around Style, Entertainment, News and Politics, Lifestyle, Grooming and Culture.
- An average of 13 new stories daily on Esquire.com
- More UVs and growth than GQ and Men’s Journal.
- Low duplication rate across print (only 4% duplication).
Source: comScore September 2019
Source: comScore/MRI Multi-Platform August 2019
ESQUIRE.COM IS AN UNAPOLOGETIC, AUTHENTIC, ALL-INCLUSIVE, AND THOUGHT-LEADING STYLE SITE FOR MEN, THAT DOES SMART POLITICAL AND CULTURAL COMMENTARY. WE FOCUS ON A NEW CLASS OF MEN WHO ARE DRIVEN BY THEIR PASSION TO BE EVEN BETTER INFORMED, SATISFIED, STYLED, ENTERTAINED, EXPERIENCED, AND HYPER AWARE OF THE WORLD AROUND THEM AND THEIR PLACE WITHIN IT.
